The Competitor Snapshot Worksheet
Booked online and they were out the next morning. Incredible.
Stop Carrying Your Competitors Around in Your Head. Write It Down.
A free worksheet for sizing up to three local competitors — their rating, their reviews, their pricing signals, and exactly where you can beat them. No spreadsheet software required.
Free preview — no email required
How to use this worksheet
Fill out one profile per competitor — two or three is plenty, more than that and the comparison gets muddy instead of clearer. For each one, you're only trying to answer five things: what's their rating, how many reviews do they have, what do their reviews actually say, what does their pricing seem to be, and what's the one thing they do that you don't (or don't) do.
Where to find each number: Their rating and review count are on their Google Business Profile. Read their last 15-20 reviews for the "what they actually say" field — don't just skim the star average. Pricing rarely shows up cleanly, so call and ask for a quote if you don't already know it.
There's a lot more where that came from — get the rest free below.
Get the full worksheet, free
Enter your email and read it right here on this page, or download a PDF to keep (~10 min per competitor to fill out). No credit card.
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